Shopify ↔ HubSpot: 8 HubSpot partners to consider
Eight partners for Shopify ↔ HubSpot: Unific, Integrate IQ, SmartBug Media, MakeWebBetter, Bright Digital, Aptitude 8, HubSnacks, Struto. Tier, evidence…
Ecommerce data, lifecycle automation and customer visibility in HubSpot.
| Agency | HQ | Evidence |
|---|---|---|
| Unific | Remote (HubSpot listing); Illinois per LeadIQ | Product documentation and services |
| Integrate IQ | Remote (HubSpot listing) | Exact-platform service offering |
| SmartBug Media | Newport Beach, California, USA (most directories; one lists Irvine) | Platform services offering |
| MakeWebBetter | Portland, Oregon, USA; office in Lucknow, India (LinkedIn) | Product documentation |
| Bright Digital | Netherlands (Apeldoorn per one report); offices in Amsterdam, Apeldoorn and Nijmegen | Broader HubSpot service capability |
| Aptitude 8 | New York, USA (Built In; other directories differ) | Broader HubSpot service capability |
| HubSnacks | Bristol, England (CB Insights) | Provider service offering |
| Struto | Horsham, England (LinkedIn, G2) | Provider service offering |
Unific
HubSpot tier: Diamond, reported by the provider
Shopify-HubSpot product and onboarding services support commerce data and lifecycle activation.
Services
What stands out
- Product-led integration with documentation and onboarding services
- Integrations across several shopping carts
- Own platform since 2018
Research before choosing
- Product-led integration provider that also offers services. Validate onboarding and custom development scope.
- A software company that also offers services: validate onboarding and custom development scope
- Headcount comes from a third-party profile and may be dated
- Founding year differs between Revenue Conduit and Unific
Integrate IQ
HubSpot tier: Diamond, reported by the provider
Dedicated Shopify-HubSpot offering covers custom mappings, multiple stores and more complex data flows.
Services
What stands out
- Dedicated NetSuite and Shopify integration offerings
- Published native-sync mapping and two-way data flow descriptions
- Custom integration accreditation (its site)
Research before choosing
- Request a comparable client reference and confirm proposed delivery team.
- Platform counts differ between its site, HubSpot's listing and G2 (250 to 300+)
- No headquarters city or team size published
- Request a reference for multi-store or complex data flows
SmartBug Media
HubSpot tier: Elite, reported by the provider
Published offering combines Shopify services and HubSpot integration capabilities.
Services
What stands out
- Dedicated industry offerings with named cases in SaaS, manufacturing, healthcare and financial services
- HubSpot-hosted CMS showcase (Bicycle Health)
- Broad coverage across CRM, service, CMS and AI
Research before choosing
- Request a Shopify-HubSpot delivery reference rather than a Shopify-only redesign example.
- Financial services evidence is strongest for marketing and CMS; validate CRM implementation depth separately
- Headquarters, founding year and headcount differ across directories
- Request a comparable client reference and confirm the delivery team
MakeWebBetter
HubSpot tier: Diamond, reported by the provider
Published Shopify Sidekick integration exposes HubSpot CRM information within Shopify Admin.
Services
What stands out
- Published Shopify Sidekick integration exposes HubSpot CRM information inside Shopify Admin
- WooCommerce integration passed 1,000 installs about a year after launch (HubSpot case study)
- Ecommerce-focused integration products
Research before choosing
- Narrower AI/CRM access use case. Not equivalent to full order/catalog data synchronization; validate full integration delivery separately.
- The Sidekick integration is a narrower AI and CRM-access case, not full order and catalog synchronization
- Headcount and founding year differ by source
- Validate full integration delivery separately
Bright Digital
HubSpot tier: Elite, reported by the provider
Dedicated Software & IT offering connects HubSpot implementation with marketing and sales processes.
Services
What stands out
- Dedicated Software and IT offering
- HubSpot-SAP offering covering customer, order and financial data
- Grew through acquisitions to 100+ people
Research before choosing
- Broader integration capability; the cited source does not establish this exact connector implementation. Request an exact-platform client reference, architecture and support plan.
- Its SAP page does not specify S/4HANA; validate the exact SAP product and version
- Headquarters city is not labelled and reports differ
- Clients are not named on the pages we checked
Aptitude 8
HubSpot tier: Elite, reported by the provider
HappyCo migration and Salesforce integration appear in its published case library.
Services
What stands out
- Technical team that is 100% US-based full-time staff (company-reported)
- Case library covering migration, Salesforce integration and insurance integration
- HubSpot-hosted healthcare sessions led by its team
Research before choosing
- Broader integration capability; the cited source does not establish this exact connector implementation. Request an exact-platform client reference, architecture and support plan.
- Its Elite tier is provider-reported; HubSpot directory results we saw did not confirm it, so check the directory
- Headquarters and founding year differ by source
- Several cases are listings or anonymized; request references
HubSnacks
HubSpot tier: Elite, reported by the provider
Retained HubSpot setup, development and integration delivery.
Services
What stands out
- Retained HubSpot setup, development and integration delivery.
- Retained HubSpot setup, integration and platform delivery on subscription plans.
Research before choosing
- Broader integration capability; the cited source does not establish this exact connector implementation. Request an exact-platform client reference, architecture and support plan.
- Broader integration capability; the cited source does not establish this exact connector implementation. Request an exact-platform client reference, architecture and support plan.
- Relevant technical service capability. Confirm comparable production work, technical ownership and ongoing support.
- Request a comparable client reference and confirm the delivery team
Struto
HubSpot integration orchestration, customer portals and AI-enabled CRM extensions.
Services
What stands out
- Frank & Lenny case documents a financial-services CRM migration.
- Dedicated HubSpot–NetSuite integration offering.
- HubSpot integration orchestration, customer portals and AI-enabled CRM extensions.
Research before choosing
- Broader integration capability; the cited source does not establish this exact connector implementation. Request an exact-platform client reference, architecture and support plan.
- Confirm a comparable implementation reference and delivery team before selection.
- Broader integration capability; the cited source does not establish this exact connector implementation. Request an exact-platform client reference, architecture and support plan.
- Request a comparable client reference and confirm the delivery team
How to choose
- Ask for a reference with the same scope, and the same platform version where it applies.
- Confirm who will deliver the work and where they are based.
- Agree what is in scope: setup, integration, training and ongoing support.
- Check the partner's tier on HubSpot's own directory, then read the evidence link on its card.
- Name the exact product and version before you compare partners.
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