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Identity, consent & preference management: 8 Salesforce partners to consider

Eight Salesforce partners for Identity, consent & preference management: Publicis Sapient, Merkle, a dentsu company, ListEngage, Valtech, Sercante…

Identity resolution, consent capture, preferences and permitted activation.

AgencyHQEvidence
Publicis SapientBoston, Massachusetts, USABroader practice fit; exact evidence pending
Merkle, a dentsu companyColumbia, Maryland, USABroader practice fit; exact evidence pending
ListEngageFramingham, Massachusetts, USAPublished relevant offering
ValtechParis origin; sources vary (London, Chicago)Broader practice fit; exact evidence pending
SercanteAtlanta, Georgia, USA (FoundHQ)Published relevant offering
SlalomSeattle, USAPublished relevant offering
AccentureDublin, Ireland (third-party sources)Broader practice fit; exact evidence pending
DeloitteLondon, UK (DTTL); services delivered by member firmsBroader practice fit; exact evidence pending
Shortlisted

Publicis Sapient

Research candidate for identity, consent & preference management: customer experience, commerce and data.

Before you choose: Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Obtain specific product/workflow proof before treating this as a validated shortlist.

HQBoston, Massachusetts, USA
Founded1990 (as Sapient)
TeamAbout 20,000 (Wikipedia, Built In)
Named clientsNot stated on the pages we checked
Partners & badgesSubsidiary of Publicis Groupe since 2015; acquired Tquila ANZ to expand its Salesforce capabilities

Services

Best at

  • Salesforce transformation programmes
  • Salesforce capability in Australia and New Zealand through Tquila ANZ

Also offers

  • Wider digital transformation and consulting services
Source: Broader practice fit; exact evidence pendingFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
Shortlisted

Merkle, a dentsu company

Research candidate for identity, consent & preference management: marketing, data and customer engagement.

Before you choose: Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Obtain specific product/workflow proof before treating this as a validated shortlist.

HQColumbia, Maryland, USA
Founded1971
Team12,000 to 16,000 (several sources)
Named clientsNot stated on the pages we checked
Partners & badgesSalesforce practice grew through Pexlify (2022), Extentia and Aware Services acquisitions; dentsu reports 1,800 to 3,000 Salesforce certifications

Services

Best at

  • Salesforce implementation and data services
  • Acquired Salesforce specialists including Pexlify, Extentia and Aware Services

Also offers

  • Wider customer experience, data and marketing services from dentsu
Source: Broader practice fit; exact evidence pendingFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
Shortlisted

ListEngage

Published Salesforce marketing / data offering.

HQFramingham, Massachusetts, USA
Founded2004 (CB Insights); 2003 and 2005 in other sources
Team51 to 200 (ZoomInfo, Persana)
Named clientsNot stated on the pages we checked
Partners & badgesMarketing Cloud partner; CB Insights reports acquisition by TCS in October 2025 (single source)

Services

What stands out

  • Published Salesforce marketing / data offering.

Research before choosing

  • Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Published collateral supports relevance, not an independently verified quality/outcome ranking.
  • Grouped with TCS/Coastal; verify contracting practice.
  • Request a comparable client reference and confirm the delivery team
Source: Published relevant offeringFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
Shortlisted

Valtech

Research candidate for identity, consent & preference management: commerce, customer experience and analytics.

Before you choose: Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Obtain specific product/workflow proof before treating this as a validated shortlist.

HQParis origin; sources vary (London, Chicago)
Founded1993
TeamAbout 7,500 people in 60+ offices (company claim, via search)
Named clientsEton, Discover, Lexus, Mandarin Oriental, Mars
Partners & badgesAdobe, Google, Microsoft and Optimizely partner; Fast Company Best Workplaces for Innovators

Services

Commerce accelerationExperience elevationEnterprise transformationMarketing creativity and performanceData and AI

Best at

  • Enterprise and B2B commerce
  • Composable commerce platforms
  • Experience design with data and engineering

Also offers

  • Marketing creativity and performance
  • Enterprise transformation
  • Data and AI
Source: Broader practice fit; exact evidence pendingFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
Shortlisted

Sercante

Published Salesforce marketing implementation practice.

HQAtlanta, Georgia, USA (FoundHQ)
Founded2017 (FoundHQ)
Team84 consultants listed on one directory
Named clients500+ projects (Aprika listing)
Partners & badgesSalesforce Ventures investment; operates in the US, UK, Ireland and Canada; focused on Pardot and Marketing Cloud Account Engagement

Services

What stands out

  • Published Salesforce marketing implementation practice.
  • Dedicated Account Engagement implementation practice.
  • Dedicated Marketing Cloud Engagement offering.

Research before choosing

  • Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Published collateral supports relevance, not an independently verified quality/outcome ranking.
  • Verify current contracting entity, delivery location, named team and comparable references.
  • Request a comparable client reference and confirm the delivery team
Source: Published relevant offeringFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
Shortlisted

Slalom

Published Salesforce data / integration practice.

Before you choose: Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Published collateral supports relevance, not an independently verified quality/outcome ranking.

HQSeattle, USA
Founded2001
TeamAbout 13,000 people in 43 markets (third-party); offices in 12 countries (its site)
Named clientsCarhartt, Nasdaq, PUMA, Siemens, Pets at Home, AEG
Partners & badges700+ technology partners; OpenAI Advanced Partner and AWS strategic collaboration agreement (2026)

Services

Data engineering and architectureAI and machine learningCloud migration and modernizationSystems implementationExperience designProduct engineering

Best at

  • Data engineering and analytics
  • Cloud strategy and migration roadmaps
  • Salesforce implementation with adoption support

Also offers

  • Strategy
  • AI and machine learning
  • Systems implementation
  • Experience design
  • Product engineering
Source: Published relevant offeringFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
Shortlisted

Accenture

Research candidate for identity, consent & preference management: enterprise transformation and integration.

Before you choose: Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Obtain specific product/workflow proof before treating this as a validated shortlist.

HQDublin, Ireland (third-party sources)
Founded1989 (third-party sources)
TeamAbout 814,000 people; 200+ cities in 49 countries
Named clients9,000+ clients in 120+ countries (company-reported)
Partners & badges350+ ecosystem partners

Services

Systems integrationAI and dataCloudCybersecurityManaged servicesStrategy and technology transformation

Best at

  • Large-scale systems integration and enterprise transformation
  • Enterprise platform programmes across a 350+ partner ecosystem (third-party profiles name SAP, Salesforce, Microsoft, Google and Oracle)
  • AI and data, cloud and cybersecurity delivered at global scale

Also offers

  • Strategy and consulting
  • Managed services and operations
  • Customer service
  • Sustainability services
  • Technology transformation
Source: Broader practice fit; exact evidence pendingFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
Shortlisted

Deloitte

Research candidate for identity, consent & preference management: business transformation and implementation.

Before you choose: Request a recent comparable production reference, proposed delivery team, regional coverage and measurable outcomes. Obtain specific product/workflow proof before treating this as a validated shortlist.

HQLondon, UK (DTTL); services delivered by member firms
Founded1845
TeamAbout 470,000 people (FY2025, third-party); 150 countries and territories
Named clientsNot stated
Partners & badgesDTTL and each member firm are legally separate entities

Services

Enterprise technology and performanceAI and dataCyberEngineeringStrategy and transactionsAudit and assurance

Best at

  • Integration of enterprise systems with business process
  • Technology, AI and data programmes
  • Programmes that involve substantial organisational change

Also offers

  • Audit and assurance
  • Tax
  • Consulting and risk
  • Cyber
  • Strategy and transactions
Source: Broader practice fit; exact evidence pendingFacts from the company’s own website and public sources, checked 23 October 2026. Not a ranking.
How this shortlist was made: partners were assessed on category-specific evidence, based on public sources, mainly provider sources. A service page establishes a capability claim, not independently verified delivery quality. Team quality and comparable client references still need checking before selection. Reviewed 23 October 2026. The order is not a ranking. See How We Choose.

How to choose

  • Ask for a reference with the same scope, and the same platform version where it applies.
  • Confirm who will deliver the work and where they are based.
  • Agree what is in scope: setup, integration, training and ongoing support.
  • Check the partner's current Salesforce partner profile and any Salesforce recognition, then read the evidence link on its card.

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